You can configure Google Adwords conversion tracking in Google Tag Manager. This will help you to track visitor movement and actions from the moment they click your online ad. However, before proceeding furtehr, you need to enable Google Tag Manager on your StoreHippo powered store.
After you've enabled the GTM, you can set up tracking tags without needing to access a website's backend or understanding code. Once a single GTM container code has been placed across a site, anyone can add tracking codes for AdWords.
NOTE: Make sure that the conversion linker is enabled for optimal web browser compatibility.
Now, you can get the AdWords tracking in place efficiently through GTM and you can get campaigns off the ground more effectively.