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How to add Google Remarketing code on site

To add google remarketing code on your site, go to any page of your site through design theme. Following are the steps:

  1. Go to Design theme in StoreHippo Admin Panel.
  2. Click on HTML > Show all widgets > header.
  3. Here you will need to modify the provided code according to the code which you get from Google AdWords.

The sample which you get from Google AdWords Remarketing:

</script>
/* <![CDATA[ */
var google_conversion_id = 83xxxxx0;
var google_custom_params = window.google_tag_params;
var google_remarketing_only = true;
/* ]]> */
</script>
<script type="text/javascript" src="//www.googleadservices.com/pagead/conversion.js"></script>
<noscript>
<div style="display:inline;">
<img height="1" width="1" style="border-style:none;" alt="" src="//www.googleadservices.com/pagead/conversion/837317380/?label=yi7fCMmqgnQQhOahjwM&guid=ON&script=0"/>
</div>
</noscript>


There are two types of modification that are required to be made. Here are the samples which you have to put on site with modifications:

  • Modify the googleadservices code script and script must be loaded asynchronously

Present Code:

 <script type="text/javascript" src="//www.googleadservices.com/pagead/conversion.js"></script>

 

Modified code: 

<script type="text/javascript" src="//www.googleadservices.com/pagead/conversion_async.js"></script> 

 

  • Modify the /* <![CDATA[ */  code script with a trackconversion function

Present Code:

</script>
/* <![CDATA[ */
var google_conversion_id = 83xxxxx0;
var google_custom_params = window.google_tag_params;
var google_remarketing_only = true;
/* ]]> */
</script>


Modified Code: 

<script type="text/javascript">
    setTimeout(function () {
        /* <![CDATA[ */
        window.google_trackConversion({
            google_conversion_id: 83xxxxx0,
            google_custom_params: " window.google_tag_params",
            google_remarketing_only: true
        });
        /* ]]> */ 
    })
</script>